How to Take Advantage of Google’s new “Hotel Insights” Tool

There is no denying that a good reputation can make or break a hotel. Especially in the digital landscape. Learn why you should engage in reputation management for your hotel.

With fierce competition in the hotel industry, enticing visuals of your property can help you stand out from the crowd. Follow this guide for creating visual content that will improve your online aesthetic and increase your bookings.

Making Your Hotel Successful Online is More than a Numbers Game

A simple introduction and step by step instructions to install and build your first Ruby on Rails Application

With the emergence of home assistants like Amazon’s Alexa, Google’s Assistant, or Apple’s HomePod, the reliance on having an artificial helper is a growing need. Hotels are beginning to test how voice recognition can enhance the in-room experience.

There’s a lot to look forward to as things return to normal: concerts, vacations, and parties to name a few. For many people, however, the number one priority in post-pandemic life will be to finally tie the knot.

Here are three reasons why you should add an SSL certificate to your hotel website.

Google is preparing to make a major update to the way it ranks websites for search in 2021. Make sure your hotel website is prepared to take advantage and avoid ranking penalties.

People are flying again in America at pre-pandemic levels. Here's how your hotel can take advantage of the boom.

Take your hotel digital marketing to the next level in 2020 with these proven strategies.

Entertaining bids from multiple hotel website companies? Here are some key questions to thin the herd

The best hotel websites make creative use of video. Here's a few things to keep in mind when considering it for your property.

As travel restrictions ease, domestic travelers will be the first to stat booking. Is your hotel prepared to face the competition and come out ahead?

Addiction to OTA bookings is costing you profit, market share, and perhaps even your future

Strategists at Digital Hospitality share their best practices for maximizing pay-per-click advertising ROI for hotel

3 Keys to Attracting More Online Bookings from the Tech-Savvy Generation

With Apple's recent iOS 14 updates they have done just that, giving users the explicit choice of whether or not they want to share their data with third parties like Facebook, Instagram, and others. Read to learn more about how this affects you.

Here are the most significant features of current travel trends that you will need to adapt to in order to be successful this year.

Blogging is one of the most powerful ways to drive traffic and connect with your guests. What are you waiting for?

How you can use digital marketing to minimize losses and find new opportunities during a time of crisis.

With so many 'booking engine' and PMS options out there, how do you choose the one that's right for you? Here are the questions you should be asking.

Here are some steps every hotel should take this year to capitalize.

Our guide on how to decide on WordPress vs. Custom-Coded options for your hotel's new website.

The travel market is poised for a major bounce-back year. Here's how to take advantage.

The Keys to More Direct Bookings in 2016

Thinking about revamping your hotel’s marketing strategy? There are a few things you should include that will optimize you for success.

How much effort should you be putting into your hotel’s social media profiles and which areas of social media need your attention most? We provide some answers.

Forget what you've been told about hotel SEO. The fundementals of getting your hotel to rank are probably much less mysterious than you thought.

The best tool for marketing your hotel can be found not in modern technology, but in a tradition older than history itself.

You've decided to take the plunge. it's time for a new website. Here are some terms to help you speak with your developers

The Power of Personalizing Your Hotel’s Online Content

Shopping for a new website is never easy. Here are some tips to make it less painful.

We weigh the pros and cons of going at it alone versus hiring a company to run Google or Facebook ads for you.

We've seen hundreds of hotels fall flat with their social media approach. Learn from their mistakes and ensure that your hotel is setup up for success on socials.

Websites are easy to wrap your head around. "Digital Marketing," not so much. We help make a clear distinction and provide some straightforward definitions.

It’s not uncommon for most travellers to now look to social media as inspiration for their next trip. Social platforms are abound with perfectly curated travel snaps from friends, influencers and brands. So, how can you improve your hotel’s social media presence and increase your bookings?

Recently, we held an event hosted by Kevin Harwood all about Google Adwords and how small businesses could utilize its full potential. The event hosted in downtown Vancouver was to learn Kevin’s secrets used in creating countless consistent and profitable Google Ad campaigns.

In this era of digital marketing, data rules everything. And there is no bigger repository of online data than the behemoth that is Google.